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Waste Reduction Awards Program (WRAP)

Numi, LLC: A Winner of the 2006 WRAP of the Year (WOTY) WOTY

Numi's WOTY AwardThe Waste Reduction Award Program recognizes Numi, LLC as a California business that has made outstanding efforts to reduce nonhazardous waste and send less garbage to our landfills.

Numi, LLC (Oakland, Alameda) is a trend setting, organic specialty tea company offering full-leaf quality tea in tea bags, fresh pure herbs, and real fruits in hand-crafted packaging. From its beginnings, Numi made a conscious choice to eliminate the use of cello-wrap in its packaging and use bamboo for its merchandise packaging. In 2004, Numi converted its tea boxes to 100 percent post-consumer waste. This material has also been used for the packaging of several new items launched in the last 12 months, annually conserving over 2,800 trees and reducing landfill by 184,000 pounds. Numi's redesigned tea boxes include a bottom box labeling standard that identifies its waste reduction. The current annual savings was realized from their continued commitment to post-consumer waste reduction and sustainability thorough their packaging, marketing collateral and website.
www.numitea.com
Years Awarded: 2005

Press Coverage

Numi awarded for eco-friendly practices
Inside Bay Area (By Janis Mara I Business Writer)

OAKLAND'S Numi Organic Tea is giving the phrase "green tea" a whole new meaning, winning top recycling honors from a state waste management board.

Event Photos

Select an image to view a larger version.

CIWMB Member Rosalie Mulé with Brian Durkee, Operations Manager, and Reem and Ahmed Rahim, Founders of Numi.
CIWMB Member Rosalie Mulé honored Brian Durkee, Operations Manager, and Reem and Ahmed Rahim, Founders, with the WRAP of the Year award to Numi for being dedicated to environmental sustainability.

Numi's bamboo hand-crafted packaging.
Numi's bamboo hand-crafted packaging is as unique and organic as their teas and has achieved 85 percent postconsumer waste, annually conserving over 2,876 trees and reducing landfill waste by 184,000 pounds.

Numi WRAP of the Year Award winners Reem and Ahmed Rahim.
Numi WRAP of the Year Award winners Reem and Ahmed Rahim are the brother-and-sister team that founded Numi Organic Teas in 1999. Their extensive travels around the world and interest in art and photography have inspired the artwork displayed on each box of tea.

2006 WOTY Home

 

Last updated: March 03, 2008


Waste Reduction Awards Program (WRAP) http://www.ciwmb.ca.gov/WRAP/
Cindi Rumenapp, wrap@ciwmb.ca.gov (916) 341-6604